Who WE ARE
Resolution Property Pros is a professional, full-service real estate solutions firm that buys and sells properties throughout Fresno County. We specialize in buying distressed homes at significant discounts and renovate and resell them to retail home buyers and landlords.
Founded by Sonia and Del Ellis, Resolution property Pros is excited to be part of the area’s renaissance, and we aspire to continue contributing to the economic rejuvenation of Fresno, Kings, Tulare, and Madera Counties and their neighborhoods.
“Beautifying Neighborhoods One Home at a Time”
When a passion for real estate is combined with talented individuals who have a strong drive to succeed, amazing things happen. At Resolution Property Pros, it’s our goal to not only have a positive effect on ourselves and our families — but also to inspire, motivate and create lasting change in everyone lives we encounter. We treat our clients and team members with respect at all times. One of our mottoes is:
“People do not care how much you know
Until they know how much you care.”
We at Resolution Property Pros is dedicated to caring for everyone that we come in contact by helping those who desire to better their lives with an everlasting education and professional growth that will make leaders for tomorrow.
The Story of Resolution Property Pros
After graduating from San Jose State University with a Masters Degree in Speech Pathology/Audiology, Sonia pursued her dream of helping children with special needs and their families. The former President of the Santa Clara County Speech Hearing Association, and former owner of Silicon Valley Speech/language Hearing Services, Sonia moved to the Fresno area in 2010 to start her life with her husband, Del Ellis. Sonia, who is currently employed at the Central Unified School district as a Bi-Lingual Speech-Language Pathologist. Her dedication and passion for helping families are a substance of the driving force behind Resolution Property Pros.
Del, however, took a different path by starting in the business world at the young age of 15 at his families retail furniture store. Inspired by countless personal growth books and training, Del is a graduate of the Dale Carnegie course. Certified Trainer with Tom Hopkins one of the premier Real Estate trainers in the world, Certified Leadership, Coach and Mentor trainer with the John C. Maxwell company who is the number one Leadership trainer in the world. Along with Del’s proven track record with previously owning one of the nation’s most profitable retail locations in the Car Audio Industry for over 22 years here in Fresno. Del’s resume always includes helping others in that industry around the world by training others to rise to the top with both recognition and profitability.
Sonia and Del, both have graduated with Fortune Builders which is the Premier Real Estate investment training companies in the country.
Our team is highly motivated, knowledgeable, ethical and resourceful, qualified to handle any real estate transaction and our dedicated staff is committed to helping people with their real estate needs and making successful deals happen. Our team of highly trained professional has the integrity to follow up on our promises, and the expertise to navigate any transactions to ensure that you teaming up with Resolution Property Pros will be a wise and sound decision.
“We’re highly motivated, knowledgeable, ethical, and qualified
To handle any real estate transaction.
We are committed to helping people with their real estate needs and
making successful deals happen”
OUR INVESTMENT APPROACH
Our overall investment strategy and specialty are to purchase distressed properties at a deep discount — usually 30% to 50% below market value and renovate and sell those properties to retail homebuyers and landlords.
At Resolution Property Pros, we pride ourselves on having a strong foundation of business and real estate knowledge and training. Our focus is on providing SOLUTIONS for our clients and finding VALUE for our investors by locating distressed, vacant homes that are eyesores and we put them back into use after renovation.
Our core business lies within our proven system, education and knowledge of the real estate industry. We did not just buy a CD off the internet and become a real estate investor overnight. We have spent thousands of dollars to learn how to be successful in this business and do it the right way the first time. Through our affiliation, we are well connected with a national network of investors that provide continual support and weekly training on changes throughout our industry. This process has allowed us to circumvent many pitfalls our novice investors would make. Learning the hard way is not a phrase in our vocabulary, and we certainly would not ask anyone to invest with us if we weren’t confident enough to invest ourselves!
WHAT ARE OUR COMPETITIVE ADVANTAGES?
Resolution Property Pros can acquire great deals on properties because we have the ability to act quickly and can close with CASH on the seller’s timeline. This is why we can buy properties at such a discount. Obtaining loans through private money lenders giving us this competitive advantage over other investors who sometimes take weeks to go through the time-consuming bank approval process in order to purchase properties.
We have an aggressive TEAM approach, and a top-notch ability to expand our client base through our knowledge of deal structuring and advance real estate techniques.
We also employ marketing strategies as soon as we purchase a home—giving us a huge advantage over a realtor. Typically, most realtors don’t spend time or money on marketing or lead generation strategies. As a result, it can sometimes take months to attract potential buyers. Often, we can find our own buyers allowing us to secure a firm sales price and save on sales commissions. Our renovation process is also down to a science with handpicked and proven construction crews who know we are not retail clients. So we pay wholesale prices to all our contractors and typically get bulk discounts on all materials.
Investing with us also provides a win-win for the homeowner as well. With your cash funding, we can offer the sellers of homes, something that very few buyers can. We are helping sellers by purchasing their homes in their timeline — in as little as 10-14 days. Knowing that we’re going to renovate the house and we are buying in “as-is” condition is a significant factor to sellers who live in older, outdated homes, or those needing repairs. These sellers will also not be required to pay any attorney fees, sometimes no closing costs, home warranties, inspection fees, realtor commissions, etc. We are not the perfect fit for everyone; but for those sellers with the right motivation, these features are a necessity.
Most homeowners have no idea what options are available to them beyond listing a house with a Realtor or trying to sell the home on their own and just hoping for the best results. We provide a unique alternative to listing their house on their own or with a Realtor.
When we work directly with a home seller, what we provide can not only make for a smooth transaction, but it can also add up to thousands upon thousands of dollars in savings as compared to selling a home through traditional means. Our “out of the box” creative approach to real estate investing is a cut way above all of the rest.
OUR INVESTMENT BUYING CRITERIA
Our goal is to buy distressed homes in stable areas where there is still a strong buying demand. Part of our grand vision is to improve the overall quality of living in both urban and suburban neighborhoods. In addition to improving the overall quality of life, we are committed to increasing the value of real estate in our community. Our company builds value by rehabilitating properties that are in significant need of repairs.
We can target distressed properties and breathe new life back into the by renovating and improving the home’s condition of the property. By doing so, we are creating beautiful homes and encourage pride of ownership to our buyers.
Our ability to identify a wise real estate investment is undoubtedly a learned skill. We have been thoroughly trained and possess this skill — along with the intuition to spot these great investment opportunities in today’s market.
We know that not every opportunity is a “good deal,” and we have built our company on a stable foundation knowing our numbers. If the numbers don’t make sense to us, it certainly won’t make sense to our investors. Our goal is to be in business for many years and brand a company that will be passed down to our children’s children, which cannot be accomplished by taking uncalculated risks.
HOW DO WE BUY HOMES SO FAR BELOW MARKET VALUE?
At Resolution Property Pros, we have created a marketing machine that produces a consistent flow of high-quality leads. We are very different from our competitors because we don’t just put in offers on the MLS properties — we take it to the highest level. Our creative marketing strategies allow us to reach the homeowner directly, before the property even goes to a Realtor to be listed on the MLS: whereas, the purchase price would escalate.
HOW WE SELL PROPERTIES QUICKLY
There are many methods we use to sell properties very quickly. We invest a lot of time and money into marketing to build an active list of buyer clients for our homes. Despite what the media says, there are tons of buyers out there who are aware of the fact that numbers buying opportunities exist in today’s real estate market. The problem is: They don’t know how to identify and analyze them to ensure they are getting a good value for their money. That’s where we come in. We are always on the hunt for the next great buying opportunity and use our proven techniques to analyze investment properties and acquire them. Our ability to locate a great real estate deal covers all type of real estate investments. We are able to identify great buying opportunities for the following type of buyers:
WHAT IS PRIVATE LENDING?
Private lending is a private money loan is a loan that is given to a real estate investor, secured by real estate. Private money investors are given a first or second mortgage that secures their legal interest in the property and secures their investment. When we have isolated a home that is well under market value, we give our private lenders an opportunity to fund the purchase and rehab of the home. Through that process, the lender can yield extremely high-interest rates — 4 or 5 times the rates you can get on a bank CD’s and other traditional investment plans.
Essentially, private money lending is your opportunity to become the bank, reaping the profits just like a bank would. It’s a great way to generate cash flow and produce a predictable income stream — while at the same time, provide excellent security and safety for your principal investment. You can do what the banks have been doing with your money for years, but now you reap the rewards of investing instead of the bank investing your money for you and giving you pennies on your dollar. There is no other investment vehicle like investing in property.
Through private money lending, you have the opportunity to become the bank!
HOW THE PROCESS WORKS
The process is simple. We find an extremely undervalued property we want to purchase — once you give us the green light, we borrow the funds from you to buy and renovate the property. At closing, you receive a mortgage on the home along with other relevant documents to protect your investment. The next stage is the property renovation. Once the renovations are complete (typically 3—6 months depending on the size of the project), we’ll list and sell the property. When it’s time for closing, you’ll receive your principal plus 10% interest payment. It’s just that simple! The goal is to keep turning that money for you and keep you making substantial profits, so you keep coming back to us — building a long term mutually beneficial relationship. There is no better-secured investment that you can make better than real estate.
HOW YOU BENEFIT FROM PRIVATE LENDING
You, as the private money lender can benefit greatly
from investing your capital into real estate. Only a real estate mortgage/deed of trust provides you with security instruments you would not get with other investments like the stock market for example. You also have added layers of protection because of how we buy, and because you have recourse available to you in case, we were to default on the loan.
We currently pay 4—5 times what a typical bank CD is paying. Our rates will fluctuate very little all depending on the purchase price and rehab involved. The lower the price we pay for a home, we can pay a little higher rate to make sure our lenders make it worth their time. Private lending means you can relax while the money is in a truly safe place, working for you.
It’s a Win/Win opportunity for both the lender and borrower
Our equity is built in the purchase of the home,
Where we are typically buying 30-40% below a retail buyer — that creates instant equity at purchase. Also, in a typical transaction, we cut out the middleman cost, such as commissions, mortgage broker fees, loan fees: and our attorney costs are lower because there is less work for them to review.
Because of our buying strategy, we can offer our buyers a fully renovated home at or below everything else in the neighborhood. We walk from hundreds of “close” deals that do not meet our specific buy criteria and simply won’t buy unless it makes sense for everyone involved.
HOW PRIVATE MONEY HELPS OUR COMPANY
Private money lenders bring speed and efficiency to our transactions, and our leverage is far greater when we purchase using private cash funds. Many of the homes we are buying require quick sale within 10-14 days. A Traditional bank needs 30-45 is to close a loan. Many traditional homes sales fall out of a contract or escrow because of financing issues. Using quick cash as leverage allows us to negotiate a much lower purchase price and reduce our risk. To put it plainly,
Being able to offer a fast closing with private funds motivates sellers to take our offer over the competition, and entices them to make a much lower price than they would from a conventional buyer. Also, rendering guidelines are also continually changing and are requiring applications, approvals, junk fees and stick investor guidelines. They also limit the number of investment properties that can be purchased by one company.
On a new home purchase requiring renovations, private lender funds will be added to the purchase price, improvements, carrying costs, cost to resell and a small buffer for unexpected expresses.
WE PROTECT OUR LENDERS
Mortgages offer the banks stable, long-term, fixed returns. You can put yourself in the position of the bank by directing your investment capital, including retirement funds to well-secured real estate mortgages. Mortgages have ultimate safety because if a default occurs, the bank can recover its investment as the first lien holder on the property.
Each property we acquire is put through a rigorous evaluation process in order to assess the profitability before the property is ever purchased. “Integrity” is an essential part of our business, and we only make sound investment decisions. Also for your protection, you are also provided the following documents to secure your investment capital:
Promissory Note: This is your collateral for your investment capital.
Dead of Trust/Mortgage: This is the document that is recorded with the country clerk and recorder to publicly secure your investment against the real property that we are providing as collateral.
Hazard Insurance Policy: This is where you as the private lender would be listed as the “Mortgagee” for your protection in case of fire or natural disaster, etc.
We do pay for a title search as well as a title policy on the home just as we would in a typical real estate transaction. For a rental investment with a long-term note, we always keep a valid hazard insurance policy on the property to protect against causalities. You’ll be named as the mortgagee and notified if the insurance was not kept current by the insurance company. In the event of any damage to the property, insurance distributions would be used to rebuild or repair the property, or used to repay you.
Common Ways Private Lenders Fund Deals
Cash held in most types of bank accounts can be accessed quickly and can fund your deals in minutes, instead of hours or days. Fees are generally minimal for wire transfers and cashier’s checks.
B. HOME EQUITY LINE OF CREDIT (HELOC)
A home equity line of credit is a very powerful source of funding that many people have and don’t even think about. Unleveraged equity is dead money, and it’s not making any interest. You can quickly tap into that money. It’s a way to make sure you’re in the first position when we’re ready to pull the trigger and buy a property.
C. PERSONAL & BUSINESS LINES OF CREDIT
Personal loans and “signature lines of credit” can be obtained from most banks or credit unions by anyone with good credit and a stable income.
D. RETIREMENT ACCOUNTS
More and more private money lenders are using their IRA funds to invest in real estate. A self-directed IRA is essentially the same as a traditional IRA but allows you to purchase a broader range of investments, including the high paying interest rate that real estate has to offer.
E. LIQUIDATED SECURITIES & INVESTMENTS
Investments are a way to put your savings to work earning more money. However, if your stocks and investments have not performed as you expected, it might be time to consider other investments. As you know, stocks can be liquidated as and when you wish. Sometimes you need to liquidate your investments because you need the money for something you want to purchase such as real estate.
Most people think that an IRA can only be used to purchase investments, like stock and mutual funds. However, that’s not true! You can get private mortgage loans using the funds which are already in your IRA’S and other retirement plans.
As it pertains to lending for real estate investments, enter the Self-Directed IRA. The IRS has set forth guidelines on what you can and cannot invest in with your IRA. Many people are surprised at the scope of options available. From tax liens, gold, real estate investments, and real estate notes, IRA’s are much more powerful than most people ever realized. If you add to that power of a Right IRA which allows you to enjoy your earnings tax-free or deferred, and now you’ve got a fast road to a cushy retirement!
However, in order for you to use retirement accounts for loans, they must first be administered by a third party custodian. After selecting your custodian, you merely send a transfer form to them, and they’ll do all the work for you, once you’ve done that you are ready to make private mortgage loans. We would be happy to recommend a local custodian we’ve worked with in the past who can assist you with setting up your account.
INVESTING WTH A SELF-DIRECTED IRA ACCOUNT
Retirement Accounts That Can Be Self-Directed
A. Roth IRA’s
B. Traditional IRA’s
C. SEP IRA’s
D. SIMPLE IRA’s
E. 401k (solo)
F. 410k (qualified plan)
G. Educational Savings Accounts
H. Health Savings Accounts
“Profits can be tax-free or tax-deferred when you invest with one of these vehicle”
Investing Terms and Conditions
When working with private lenders, $100,000 is our minimum standard for investing. When first investing with us, a lower initial investment amount may be agreed upon to ensure you’re confident when working with our company.
The majority of our loans are set up on an 8-12 month note; however, it depends on the size of the project. If we are doing a teardown and rebuild, we will have to wait on the county inspectors for many approvals – thus causing delays. We account for all of those details up front and will give you the estimated time frame for the return on your investment. Also, we do not use pool funds — your funding will be tied to one piece of property secured by a deed of trust.
Typically, we pay one large lump sum at closing on a short-term note. This is much easier to manage for both of us, especially if we’re working out of a retirement account.
1st or 2nd Lien Position:
The Investor, as “mortgagor” has the right of first lien holder and Power of Sale on the property. The 1st lien position is placed behind a senior mortgage. You are probably used to hearing the term first and second mortgage. The second mortgage is a junior lien because it’s in 2nd position. The senior lien or first mortgage must be paid before the 2nd lien.
GETTING STARTED WITH US
If we haven’t already, it’s important to sit down and discuss all these details in person or on the phone. We will need a clear definition of what your goals are, i.e., long term investment or short term, and the amount you are comfortable initially investing. At that point, we will present you with any current opportunities that fit those criteria or contact you as soon as we have one that fits your needs.
If you have any interest in these types of outstanding opportunities, please send us an email: info@ResolutionPropertyPros.com or call 1(559) 259-2932 or www.ResolutionPropertyPros.com